Online clothing shopping has increased by half, and the scale will exceed 100 million yuan for the first time

Online clothing shopping increased by 80% in the first half of the year, and the scale will exceed 30 billion yuan for the first time. The “2009 China Clothing Online Shopping Research Report” released by iResearch yesterday showed that online clothing shopping has begun to erode traditional offline channels. Among them, the clothing B2C transaction volume was approximately 2.4 billion yuan in 2009, with a year-on-year growth rate of 100%. VANCL, which was established only 2 years ago, ranked first with a market share of 28.4%, and Mai.com, a long-established online clothing shopping company, ranked second with 16.6%.