According to a report by the German news website on May 6, Puma, a famous German sportswear and equipment manufacturer, recently stated in a statement that in the first quarter of 2015, due to the continued adverse impact of the exchange rate in recent months, especially In the face of the strong U.S. dollar, Puma’s gross profit margin and operating results have been greatly negatively affected. From January to March, the company’s net profit fell 30% year-on-year to 24.8 million euros (approximately US$2,800). Operating profit fell 36% to 37.5 million euros, although sales rose 13.2% to 821.4 million euros.
Looking to the future, Puma stated that its full-year target sales will increase by approximately 5.0%. But operating profit will drop from 128 million euros last year to 80 million to 100 million euros this year.