According to a report by Chile’s “Strategy” on October 14, in 2012, Chile’s national consumption of sportswear products reached US$1.475 billion, ranking third among Latin American countries. This figure increased by 35.5% compared with five years ago. In 2012, Chile’s per capita consumption of sportswear products was US$84.7, surpassing Brazil (average US$62/person) and Mexico (average US$35.2/person), ranking first in Latin America. Currently, the three most popular sports brands in the Chilean market are: Nike, Adidas and Puma.
Chile’s per capita consumption of sportswear ranks first in Latin America
According to a report by Chile’s “Strategy” on October 14, in 2012, Chile’s national consumption of sportswear products reached US$1.475 billion, ranking third among Latin American count…
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