Since the beginning of this year, my country’s textile, footwear and apparel industry has encountered impacts such as the spread of the epidemic at multiple points and the transfer of some orders. Recently, reporters conducted interviews in Jinjiang City, Quanzhou, Fujian Province, and Changle District, Fuzhou, two major textile, footwear and clothing towns worth hundreds of billions of dollars, and found that in the face of severe challenges, companies have risen to the occasion and developed industrial clusters font>Advantages, we are doing everything possible to stabilize production, expand the market, vigorously innovate and enhance competitiveness, and are gradually ushering in the market recovery.
Stable production: “The roar of the machine makes people feel at ease”
In mid-March this year, a new round of local epidemic broke out in Quanzhou, Fujian Province, which lasted for more than a month and had a considerable impact on the production and operation of enterprises. Reporters visited and found that companies are making every effort to resume production and strive to “gain back” the lost time.
Walking into the garment workshop of Quanzhou Jinjiang Kalmei Sports Goods Co., Ltd., intelligent production lines are running at high speed. More than 200 workers are working intensively, including distribution, hemming, crimping, ironing, and quality inspection.
“The company has three factories and more than 1,200 workers, all operating at full capacity. The roar of the machines makes people feel at ease.” Ke Yongxiang, the person in charge of the company, said.
“We did not stop work during the epidemic.” Cai Qinglai, president of Xintai Group, told reporters that the company had prepared for rainy days and prepared raw materials and auxiliary materials that could last more than a month. After the outbreak, more than 1,000 workers lived in the factory in a closed loop. It started production under the premise of complying with the epidemic prevention requirements, and maintained about 80% of its production capacity during the epidemic.
Lin Yonghong, director of the Jinjiang Municipal Bureau of Industry and Information Technology, told reporters that at present, 100% of the city’s regulated enterprises have resumed work, and industrial electricity consumption has exceeded the level of the same period last year.
In order to help small and medium-sized enterprises reduce the cost of raw materials, governments and enterprises in Jinjiang, Changle and other places have worked together to build a centralized procurement platform. Gao Yong, the person in charge of Changle’s “Auxiliary Cloth Division” platform, said that the platform can centrally purchase yarn for lace factories and “find lace with one click” for underwear factories through artificial intelligence and other technologies. There was an underwear factory that “joined orders” on the platform and purchased across regions, reducing costs by about 15%.
Expanding the market: “The advantages of industrial clusters are the greatest confidence”
Currently, with the resumption of work and production in Southeast Asian countries, domestic textile, footwear and apparel companies are facing a new external environment.
“On the one hand, some orders from European and American countries have been transferred to Southeast Asia. On the other hand, Southeast Asian footwear and clothing manufacturers have increased demand for upstream fabrics and shoe materials. There are also opportunities for us.” Director of Huabao Intelligent Technology Co., Ltd. Chang Huang Jinhuang said.
Reporters saw in the factory workshops of many companies that yarns, fabrics, soles, uppers, etc. from factories in Changle and Jinjiang were continuously packed, shipped, and shipped to sea…
“After decades of accumulation, China’s textile, footwear and apparel industry has formed a complete industrial chain including chemicals, fabrics, weaving, accessories, and manufacturing. The advantages of industrial clusters are obvious. This is our confidence to face challenges.” Cai Qing said.
The resumption of work and production of leading enterprises has also led to the recovery of upstream and downstream small and medium-sized enterprises. Jinjiang Yinglin Town is an important export town for Chinese swimwear. In recent years, affected by the epidemic at home and abroad, overseas orders have decreased. Under the guidance of the local party committee and government, leading companies such as Anta have cooperated with Yinglin Swimwear Company to help it expand the domestic market through brand licensing, OEM, joint ventures, etc., stabilizing more than 50,000 upstream and downstreamEMPLOYMENTPositions.
Zheng Yongguang, chairman of Fujian Changyuan Textile Co., Ltd., told reporters that market demand has temporarily decreased, so the company is trying to develop ice products, skin-friendly fabrics, sunscreen fabrics, etc., using technological innovation to change product characteristics and create demand.
Striving for innovation: “The brave ones win in the big waves”
In the innovation laboratory of 361 Company, Wei Shutao, director of the Research and Innovation Center, showed reporters the company’s newly launched “Bionic Materials for Blinds” T-shirt. “When this bionic material comes into contact with sweat, it will automatically open to form ventilation holes to achieve rapid ventilation.”
It took more than 3 years to develop this product. In Wei Shutao’s view, behind the “domestic craze” is the demand for consumption upgrades. Only by continuing to develop and innovate and launch more high-quality, technologically advanced products can companies remain invincible.
Jiang Jiaxing, director of the Jinjiang Municipal Science and Technology Bureau, said: “Enterprises are paying more and more attention to R&D and innovation, with investment increasing by more than 25% every year. This is the most significant change for textile, footwear and apparel enterprises in recent years, and the market has also given generous rewards to the innovation of enterprises. , more and more ‘black technology’ products are selling well.”
In Changle, it is becoming the consensus of more and more companies to promote industrial digitalization, intelligentization, and empower the traditional textile industry with the industrial Internet. Walking into the production workshop of Fujian Yongrong Jinjiang Co., Ltd., rows of textile machines are busy running, with only a few workers operating them. The person in charge of Yongrong Group introduced that through automation and modern equipment transformation, labor and land costs can be saved by 60 to 70%, and production costs can be saved by nearly 25 million yuan per year. At the same time, productqualityExcellence rate increased by 3%.
In 2021, the output value of Changle’s textile enterprises above regulation is 238.4 billion yuan, and the output value of Jinjiang’s shoe and clothing enterprises above regulation is about 270.4 billion yuan. “The industrial advantages are still there and the market prospects are promising.��The brave ones will win in the big waves, practice their internal skills, and use their competitive advantages to expand into larger markets. ” said Chen Jianlong, Chairman of Hengshen Group.
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