“Heavy pressure, strong resilience and sufficient quality” are the three major characteristics of Guangdong’s economy. What fully demonstrates these characteristics are a group of enterprises with the characteristics of “fine and beautiful” and “fine and strong”. In their respective market segments, these “hidden champions” dare to invest in R&D and innovation, accurately position their core businesses, control the market voice, and show greater achievements.
Peng Liangmin, General Manager of Lighting Knitted Cloth Store, Haizhu District, Guangzhou
Nowadays, Guangzhou Haizhu District Lighting Knitted Fabric Shop (hereinafter referred to as “Lighting Cloth Shop”) has also joined this “hidden champion” team. The lighting distribution company, which grew up in the Zhongda Textile Business District in Guangdong, has calmly responded to the impact of the COVID-19 epidemic and maintained smooth operations. Recently, the reporter interviewed Peng Liangmin, general manager of Lighting Knitted Cloth Co., Ltd. in Haizhu District, Guangzhou.
Q: Since its establishment in the 1990s, lighting distribution has gone through the stages from “barbaric growth” to “victory at scale” to “saturated competition”. What do you think of the current industry development status, development characteristics and trends?
SORONA®x light knitting
A: Judging from the company’s own growth and development experience, it is precisely as the entire industry has gone through the critical stage of growing from weak to strong and climbing over obstacles that the lighting industry can achieve today’s achievements. From the initial “one trick to eat fresh food all over the world” to today’s branding and scale, it has more than 10,000 partners across the country. The domestic market radiates to Shanghai, Jiangsu, Zhejiang, Fujian and other provinces and cities, and the foreign market radiates to Europe, The United States, Japan and other countries and regions have achieved independent research and development, weaving, dyeing, finishing and sales, becoming a high-tech textile technology enterprise. It has been certified by ISO9001 and ISO14001 systems and won the outstanding bronze medal demonstration unit. It can be said that we have traveled an unusual path.
Currently, as epidemic prevention and control becomes normalized, the textile industry is still faced with factors such as fluctuations in raw material prices, rising freight prices, and power and production restrictions in some areas. However, the textile industry still shows strong development resilience and vitality. As Sun Ruizhe, president of the ChinaTextile Industry Federation, said, the textile industry has the characteristics of multi-business integration and long industrial depth. It has a wide diameter and is easy to penetrate; High-end, high-potential attributes. Entering a new stage, with stability at the forefront, the industry needs to systematically promote high-quality development of technology, fashion, and green, create real value, long-term value, potential value, common value, and serve the economy Social development.
Q: Currently, “technology, fashion, and green” are the new positioning of my country’s textile industry. As a textile enterprise with a history of more than 20 years, Lighting Clothing Co., Ltd. has expanded its business upstream and downstream on the basis of refining and strengthening its original main knitting business. What do you think is the core advantage of lighting distribution? Due to the recurrence of the epidemic, many companies have encountered difficulties in their operations and have fallen into anxiety. How does the lighting layout respond to this change?
A: As an important participant in the industrial chain, as a small and medium-sized enterprise in the textile industry such as Lighting Distribution, we always put innovation at the core of corporate transformation and development. We take innovation as the starting point, adhere to the industry’s new positioning of “technology, fashion, and green”, and let “exquisiteness and beauty” show great achievements. Every year, lighting companies invest a lot of money in product research and development, and in the process they often receive unexpected surprises, such as cool antibacterial fabrics, long-staple cotton sandwich fabrics, etc. Many of the products developed each season are forward-looking and are loved by customers. Today, the annual production capacity of lighting distribution is about 40,000 tons.
In my opinion, persistence and concentration are important qualities to achieve leadership in any field. The lighting fabric shop has been quietly focusing on the weaving, dyeing and finishing of mid- to high-end knitted fabrics, and has developed in coordination with the upstream and downstream industrial chains over the years. According to current knowledge, the average operating rate of dyeing and finishing enterprises in Guangdong Province is 50% to 60%, which is generally at a low level. A particularly important point is that in this case, Lighting Distribution did not apply for a bank loan and relied entirely on its own funds to organize production and operations. Our operating rate reached 70%~80%, and we have been receiving orders normally, 24 hours a day. production, knitted surfaceThe daily output of materials is about 120 tons, and it is operating at full capacity.
Q: In the future, the textile industry will continue to move forward with changes. In your opinion, how can textile companies adapt to changes more quickly, innovate and transform, and work together to achieve win-win cooperation? Why did you choose to cooperate with SORONA® in the first place? What kind of cooperation will you have with SORONA® in the future? Looking to the future, what are the development plans for lighting distribution?
SORONA®x light knitting
A: Since its inception, Lighting Distribution has had a strong sense of crisis and has never pursued short-term gains. We have always followed the principle of being half a step ahead of the market. On the basis of continuously improving product quality, we have closely grasped fashion trends. We not only focus on the innovation of revolutionary materials in the upstream industrial chain, but also strengthen Communicate with clothing brands in the downstream terminal field.
The cooperation between Lighting Distribution and SORONA® began in 2013. First of all, it is based on the sense of brand value recognition. Whether it is the development of polyester fiber or green fiber, we have reached a long-term cooperation prospect; secondly, we focus on the mid-to-high-end brand market. Focus on the R&D and production of environmental protection, personalized and functional products to achieve sustainable growth; moreover, as industry chain partners, we will all work together to resist risks. Let’s work together to overcome these difficulties.
In the future, Lighting Clothing will continue to focus on the weaving, dyeing and finishing of mid-to-high-end knitted fabrics, from “fine and beautiful” to “fine and strong”, maintaining its true nature as a high-tech textile technology enterprise.
About light knitting
Light Knitting was founded in 2005. Over the years, it has been committed to product development, design, manufacturing, brand building, and marketing; and has formed a large-scale and unique textile enterprise. The company has a complete R&D production team, production quality control team and one-stop production system of knitting manufacturing plants, printing and dyeing finishing plants, equipped with a complete outsourcing quality control team and excellent color matching. The company pursues the ideal pursuit of “deducing fashion highlights”, and combines high-tech textile technology with dual management systems to give full play to the dual advantages of “talent” and “technology”, and with maturity The supporting industrial chain is the cornerstone and injects driving force into the textile and fashion industry.
Contact person: Peng Liangmin
Mobile phone number: +86 159 0758 4338
About SORONA®
SORONA® fiber is a breakthrough new bio-based polymer solution whose core raw material comes from plants that can be grown repeatedly every year. SORONA® fiber not only has the theme of sustainable development and environmental protection in line with international trends, but also has the excellent characteristics of a variety of functional fibers. The “versatility” of SORONA® fibers gives fabric and apparel designers a greater range of design freedom!
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