Recently, the “Fashion Lecture Hall” event was hosted by the Textile City Construction Management Committee and hosted by the China Textile Information Center and the China Women’s Clothing FabricFashion Trends Research Institute. Turn on cloud live broadcast mode. Four senior industry experts from Politecnico di Milano, China Textile Information Center, Vosges Group, and Xi’an Engineering University focused on four major themes: fashion trends in women’s clothing fabrics, international trends in women’s underwear, home textile innovation exploration and practice, and fancy yarn product development , decoding new trends in the fashion industry and new directions for product development.
Anticipate popular trends and clarify development priorities
In “Analysis of International Fashion Trends of Women’s Underwear”, Martina Motta, a postdoctoral researcher at the Design Department of Politecnico di Milano, analyzes the trends of the international underwear market based on the latest trend report, foresees the trends in women’s underwear colors, prints and patterns, and discusses what may be popular in the next season. Key items provide feasible suggestions for companies to create hot-selling products. She pointed out that as consumers pay more and more attention to the topic of sustainable development, companies need to make sustainable choices in product design, production and other aspects, by selecting energy-saving processes and cooperating with suppliers who follow green recycling strategies to maximize their benefits. Reduce environmental impact.
Peng Lihua, a senior trend researcher at the Fashion Trend Department of China Textile Information Center, gave a detailed interpretation of the connotation of the new season’s fashion trends around the core concept of “extension” in the report “2023 Spring and Summer Chinese Textile Fabric Trends – Women’s Clothing”. She combined scientific and technological hot spots, innovative technologies, key fabrics, show data and other contents to interpret new concepts, new materials, new technologies, new styles and other design points, interpreting the future spring The popular elements and innovative focus of women’s clothing during the summer festival provide inspiration and inspiration for corporate product development.
Dig deeper into product innovation and expand development ideas
“In product design, companies should comprehensively combine pattern creativity with new organizations, new materials, finishing, and product styles to achieve product appearance and functional experience. Multiple innovations.” Song Xiaoping, manager of the R&D Department of Vosges Group Technology Center, shared the innovation of towel products in the explanation of “Let creativity flow in every inch – Vosges Home Textile Innovation Exploration and Practice”. Based on the characteristics of the towel market and consumer characteristics, she deeply analyzed the innovative ideas for differentiated products based on brand product cases such as Feiran Times and LIFECO series.
In the report “New Ideas for the Development of Fancy Yarn Products under Fashion Trends”, Li Wenya, head of the fancy yarn research base of Xi’an Engineering University, based on the research results of the fancy yarn scientific research team of Xi’an Engineering University on colored textured yarns and The research results on fabrics focus on the innovative expression of color in yarns and fabrics, explaining how to draw inspiration from color expressions in nature, enrich the visual connotation of yarns and fabrics with natural and smooth color combinations, and provide color innovation for corporate products. Guided the direction.
The total number of online viewers of this fashion lecture hall event reached 13,000, and the learning atmosphere was strong and enthusiastic. Many colleagues in the textile industry gathered in the online live broadcast room to listen to lectures by domestic and foreign fashion experts. They were highly motivated to learn. They actively left messages and interacted in the comment area, shared learning experiences, exchanged fashion concepts, and discussed innovative ideas. They gained a lot.
AAASDFWETGD
